Portrait(s) of a Lady in collaboration with Art Basel

Frédéric Malle

Following the success of the first edition in January, BCT for Editions de Parfums Frédéric Malle, reinvents its concept on a global event of 3 days to celebrate the iconic Portrait of a Lady.
In collaboration with Art Basel, carte blanche to Adeline Mai, in a private mansion near the Grand Palais, an exhibition, a dinner and a party, encounters and conversations, a hospitality programme for an influential group of young women and men from Europe, Middle East and China.

  • Year

    2025
  • Savoir-faire

    Concept / Scenography / Artistic Programme / Graphic Design / Presentation / Production / Cocktail, dinner & party / Exhibition / Masterclass / Brand Content / Movie / Hospitality / Influence / Public activation

  • Credits

    Yann de Gaetano / Manol Valtchanov